Who are creators? The term “creator” is used quite frequently now. We gathered a team of the most knowledgeable people in the ad agency & media fields to put together a paper exploring the birth of a new era of advertising, through content creation and social influence.
The Rise of a Creator Era is an introduction to what has become a tectonic shift in the relationship between companies and individuals.
This paper is packed with:
Statistics on how types of content are functioning in this new digital age
Data on where consumers are hunting for new content & who's producing it
Details on how the relationship between consumer and creator changed
Recaps from select articles with essential advice for digital marketers
Insider posts reviewing and forecasting the direction of digital marketing