How Clarins Beat the Giants with an Army of Micro-Influencers
Through two years of dedicated attention, Clarins has built a network of micro-influencer ambassadors that is unparalleled in the beauty space. In 2017 Clarins had over 6000 mentions on social media – 20% more than their closest competitor.
Learn about how Clarins:
- Determines which influencers drive the best ROI
- Leverages the "power middle" of prosumer influencers
- Has perfected influencer relations at scale