Blogger Interview

Posted by Jen Benson on Jun 8, 2016 5:43:54 PM

Influencer marketing is no longer an up-and-coming type of marketing. Bloggers are now part of the mix.

 

Topics: Content Marketing Insights, Create: Authentic Content

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Brand Marketing on Snapchat

Posted by Jen Benson on Mar 2, 2016 3:00:21 AM

Whether you are already using Snapchat for your brand or are looking to get started, examining some recent Snapchat campaigns can help you up your social media marketing game.

 

Topics: Content Marketing Insights, Create: Authentic Content

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How to Activate on Instagram

Posted by Jen Benson on Feb 17, 2016 3:00:14 AM

As one of the most loved social media platforms today, Instagram does wonders for your brand marketing.

 

Topics: Branded Content, Content Marketing Insights, social media marketing, Visual Storytelling, Create: Authentic Content

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How to Activate on Snapchat

Posted by Jen Benson on Jan 21, 2016 12:02:43 PM

While Snapchat is one of the newer social media platforms out there, it's quickly becoming a frontrunner as the most popular social media platform.

 

Topics: Branded Content, Content Marketing, Content Tips and Tricks, Engaging Content, Create: Authentic Content

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How to Market Your Brand on Social Media

Posted by Jen Benson on Jan 8, 2016 5:00:52 AM

Thinking about marketing your brand on social media?

 

Topics: brand marketing, Content Marketing, Content Tips and Tricks, social media marketing, Uncategorized, Create: Authentic Content

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The Best Branded Video Content of 2015

Posted by Tidal Labs on Dec 28, 2015 5:08:40 PM

As 2015 comes to an end let’s take a look at the best branded video content that's gone viral.

 

Topics: Branded Content, Content Marketing, Content Marketing Insights, Viral Content, Create: Authentic Content

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Holiday Cookie Recipes From Our Finest Foodies

Posted by Jen Benson on Dec 17, 2015 9:33:37 AM

Tis the season for celebrating the holidays with family and friends. One way to get in the holiday spirit is to bake up some tasty treats to share with loved ones. We scoured the Tidal Network of 60,000 bloggers in search of some recipes. We weren’t disappointed in the great photos, content, or recipes we found. Whether you’re looking for some social media likes or just a new recipe to try out, take a hint from our foodie bloggers and try something new!

Topics: Blog, Holiday, Influencers, Recipes, Roundup, Create: Authentic Content

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The Key to Branded Video? Humor; Just Ask Stephen Colbert

Posted by Tidal Labs on Aug 25, 2015 11:03:06 AM

Brands don’t think it’s cool to be funny?

 
Please ignore the question mark in the title of this post. The title of this post is actually a statement. Brands don’t think it’s cool to be funny. They think it’s risky.

Topics: Create: Authentic Content

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Interview: Rebecca Smeyne Talks Branded Content from a Creator Perspective

Posted by Tidal Labs on Jun 5, 2015 11:26:28 AM

So often, native ads and sponsored content are discussed from the brand viewpoint, but we decided to take a look at the opposite end of the spectrum—those actually creating the content.

We sat down with prolific photojournalist Rebecca Smeyne to discuss her take on branded content from a creator's perspective. Rebecca is based in New York and often shoots colorful portrayals of the culture and art scene.

Topics: Create: Authentic Content

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8 Things Nobody Told You About Pursuing a Creative Career

Posted by Tidal Labs on Dec 2, 2014 2:01:45 PM

If you’ve stumbled here, you’re likely a creative thinker looking for reason through the blur, be it one of post-class, post-grad, or post-lunch. Not sure whether you qualify as a "creative?" Let’s test it out.

Have you ever felt institutionally wronged, or thrust into an undervalued role by modern capitalism? Do you continually fight the battle between creating your passionate ideas and living a life of normality? Did your parents give you that look of concern when you told them you’re starting a blog instead of taking that well-paying desk job?

If the answer to any of those questions was “yes,” then congratulations, you’re a full-blown creative… now what?

Topics: Create: Authentic Content

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